Conversion Rate Calculator
Find the percentage of visitors who convert.
Result
How to use
- Enter your values in the fields above.
- Press Calculate to see your result instantly.
- Use the Share button to copy a link to your result.
About this calculator
This calculator divides the number of conversions by the number of visitors or sessions and multiplies by 100 to get a conversion rate — the core metric for judging whether traffic is actually turning into sales, sign-ups or leads.
Marketers use it to compare landing pages, A/B test variants or ad campaigns against each other; e-commerce store owners use it to track whether site changes are helping or hurting sales, and SaaS teams use it to measure free-trial-to-paid conversion.
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